READER REVIEWS

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This book is a short course for putting soul into the web.
At last someone has written the handbook for online community builders. Amy Jo Kim has the experience and perspective to help all of us to understand in very pragmatic terms the best practices for building successful and sustainable communities. This is a must read for anyone  building or managing an online community.
John Hagel -- Author, Net Gain & Net Worth
If you're thinking about building an online community, read this book before you think much further, because the first thing Amy Jo Kim provides is a toolkit for how to think about virtual communities. 
The definitive "how-to" book  for building online communities. If Prodigy had followed Kim's advice back in 1994 and '95, AOL would be the orphan cousin today. Excellent research has produced exhaustive details that anyone can understand and follow. Superb!
The best there is: practical and on-target.
Mike Sellers - Senior Game Designer, MAXIS
Amy Jo Kim's framework for community building is clear, comprehensive and immediately actionable.
Richard Garriott -- creator of the Ultima games
The book is wonderful! It's a delight to read and a super source of valuable insights.
David Vogler -- VP & Creative Director, Nickelodeon
This book is going to save me tons of time.
What I like about this book  is that it's void of academic and sociological highbrow rhetoric. Instead, it delivers page after page of nuts n' bolts information on how to actually design, build and manage web communities.
Amy Jo Kim has collected many online community learnings and turned them into a practical, readable, and useful book.
Superb Sociological Insights into On-Line Communities!
If you want to smoothly design, build, and enjoy a powerfully dynamic and intimite VC, read this book thrice. And buy some for your Facilitators, Managers, and Organizers.
If you're  trying to develop a solid virtual community on the web, in a game, or on an e-mail list, this is the ultimate resource tool.
Joshua Rowan - Webmaster, UO Stratics 
I consider this book as a must have for anyone working in web site design.
Bill Goebler
This book will help Web developers, businesses, and private organizations meet the needs of their own online communities. 
A superb resource to help you work through building an online community from the ground up.
Mike Roddy -- University of Denver

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